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Telegram entry point to a luxury menswear boutique channel.
Monthly active users
Avenue 77th is an online boutique for men’s designer clothing accessible via Telegram. The bot acts as an entry point to the store’s ecosystem and redirects users to the main channel of the brand.
The mini app is oriented around discovery rather than complex interaction. It connects users with Avenue 77th, a Moscow-based fashion boutique, and provides a structured way to follow new arrivals and curated looks through the associated Telegram channel.
